News and information
Student recruitment and marketing news for universities, colleges, brands and employers.
Student influence – who has the last say?
03 Jan 2019
As much as you might struggle to extract this confession, young people are influenced by the adults around them – parents, family, teachers, tutors, and advisers. The vast majority of students turn...
The formula for winning student accommodation
02 Jan 2019
What makes up the recipe for accommodation that attracts students? In a saturated renters’ market with a proliferation of options, accommodation providers are increasingly looking towards the added...
Career aspirations
13 Dec 2018
Our student panel share their career aspirations, and what they hope to achieve after their studies.
A shift in application trends, provides real opportunity for proactive universities and colleges
13 Dec 2018
This year, over half a million people from across the UK and the rest of the world were accepted into higher education through UCAS.
Tips to maximise your student marketing
05 Dec 2018
This generation of multi-tasking, digital native students are more marketing savvy than any who came before. Faced with more than 5,000 advertisements every day, they have developed subconscious...
Get creative – tips to maximise your exhibitions
22 Nov 2018
It’s an age-old problem: you’re faced with a 4 x 3 stand space, and a minimal budget to generate maximum impact. You need to prove your return on investment and you know you’ll be in competition for...
UCAS data insights
20 Nov 2018
UCAS holds the most up-to-date data for applications to higher education in the UK.
The year in review – Chapter Living
16 Nov 2018
Chapter was pleased to welcome over 5,000 students to London this year. As our new and returning residents settle in to their first month living in one of our ten London locations, it’s a great time...
Direct mail is dead...or is it?
13 Nov 2018
Paperless statements, online payments, and e-newsletters have had a vast impact on direct mail as a communication tool for marketers. Millennials’ experience of this often discounted channel is a far...
Does email really work anymore?
26 Oct 2018
Affordable, scalable, and with high penetration rates, email marketing takes advantage of the staggering amount of people in the world who use it as a form of communication.