Marketing for higher education providers

Connect with the verified student audience

Whether you need longer-term undergraduate acquisition, a short-term burst of activity to recruit for a specific course, or to identify current students considering postgraduate study, UCAS Media has the full attention of a large, engaged group of people actively researching their next steps.

From simple email campaigns, direct mail, and display advertising, to the complete packages below, our data underpins a number of strategic planning, operational and marketing recruitment services. If you’d like us to keep you updated with sector and student behavioural insight, trends and products and services that could help your business, let us know

Work smarter

Student acquisition


Bespoke, informed consultation built on precision-targeted, high-performing acquisition and recruitment activity – our packages ensure your brand gets the exposure it needs for results.

Brand engagement

High impact, brand-building solutions built around students’ needs. Delivering value for both you and your audience.

Strategic insight

Instant, data-driven insight that supports informed decision-making, so you can maximise the success of your marketing.

  • Understand your postgraduate recruitment position in-cycle, with our postgraduate application insight service.
  • Find out more about our Tracker service. Bringing together self-serve insight and high value, on-site consultation to drive change in your recruitment planning.
  • Explore how our EXACT service can give you a strategic, data-driven direction for your recruitment.
  • Discover how our Student Decisions Report can help you to optimise your recruitment strategy.
  • Find out more about how our conversion analysis report can help you increase your brand impact on a shrinking applicant market.
  • Discover more about our schools data pack – giving you unique insight into where your outreach programme could focus for more impact.

Understanding their journey

Whatever the outcome you require, you need to ensure you align your message with the students’ journey. You’ll get more impact and better returns. Our team of experts are on hand to advise you exactly what will work for your brand and message.

/files/timeline-edupng">Timeline - Edu.PNG

Your journey with us

Our team are committed to delivering results - whether through the insight we use to inform your campaign, the channels we optimise, the creative consultation we offer or the end-to-end service we provide you. 

Find out more